Примечания книги HR-Бренд. 5 шагов к успеху вашей компании. Автор книги Ольга Бруковская, Нина Осовицкая

1

13th Annual Global CEO Survey. URL: http://www.pwc.com/gx/en/ceo-survey/index.jhtml

2

http://www.ere.net/2007/10/02/before-you-waste-your-time-and-money-on-so-called-employer-branding/

3

Rosethorn Н. The Employer Brand: Keeping Faith with the Deal. – Gower, 2009.

4

http://www.ere.net/2007/10/02/before-you-waste-your-time-and-money-on-so-called-employer-branding

5

http://www.gallup.com/consulting/126806/Q12-Meta-Analysis.aspx

6

http://www.greatplacetowork.com/news/articles.php

7

http://www.ere.net/2010/07/01/companies-must-segment-and-target-their-value-propositions-to-influence-and-attract-the-best-talent

8

http://www.slideshare.net/alhoupart/employment-branding-overview-of-the-evolution-towards-hr

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http://www.lansingbusinessmonthly.com/index.php/articles/department-columns/110-current-month/l192-enhance-employer-brand-through-the-power-of-social-networks

10

Там же.

11

http://www.facebook.com/ernstandyoungcareers

12

http://www.lansingbusinessmonthly.com/index.php/articles/department-columns/110-current-month/l192-enhance-employer-brand-through-the-power-of-social-networks

13

http://www.employerbrandingonline.com/articles/trends/202-employer-branding-towards-2020consider.html

14

http://www.shl.com/AboutSHL/PressReleases/Pages/Businesses_losing_customers_20100608.aspx

15

http://kellyservices.ru/web/ru/services/ru/pages/170610.html

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Саймон Бэрроу (Simon Barrow), Ричард Мосли (Richard Mosley) – авторы книги «Бренд работодателя: Лучшее из бренд-менеджмента – в работу с кадрами».